Use Litmus for render testing and make sure your creative is optimized for any given device. You can test your emails in traditional web-clients and also popular mobile devices like Android, Apple and Windows. Litmus is a highly versatile tool through which you can use to test and track email. Deliverability problems can severely impact your email marketing campaigns, so it’s important to be proactive and run a test to ensure you’re following best practices.
The tool lays out all the things you can do to avoid landing in the spam folder along with actionable advice and explanations on how to fix any issues you may have.Įven the best email copy and subject line can only go so far if your message lands in spam. You can run a deliverability test to ensure your email actually reaches your recipient’s inbox. MailGenius is a free tool that inspects your emails and finds possible triggers that might get your message sent to the spam folder. The HubSpot email tool is free for up to 2,000 email sends per month, with upgrade solutions starting at $50 with Marketing Hub Starter. Using the CRM, you can include personalized content in your emails, like first name and company name, to ensure your contacts feel like they are being personally addressed, all while tracking HubSpot Email is automatically connected with the HubSpot CRM, so you can tailor relevant emails based on any details you have - such as form submissions and website activity.
On top of the free email tool, you can use the HubSpot CRM for free to create tailored touch-points for your customers. With the drag-and-drop email builder, you don’t need to wait on IT or designers for help. You can create professional marketing emails that engage and grow your audience with the easy drag-and-drop email builder. HubSpot offers a reliable and feature-packed email marketing tool that’s suited for growing businesses - for free. Here are some of the best email marketing tools to ensure you hit the mark every time. You can also communicate with clients about your white label services or anything else that adds value to their needs. You can use your email marketing strategy to promote your app. Today’s marketers may not be as email savvy, nor do they consider it to be a “cool” way of contacting clients, however, it has stood the test of time and proven itself to be an effective method of communication.Īs long as you’re using it right, email is still one of the most valuable and targeted channels for reaching your audience. Don’t be fooled, it’s still reliable if used the right way. Think of it as a grandparent to social media marketing. Social media – the undisputed king in the marketing domain… And then there’s email. 25 of the Best Email Marketing Tools for Small Businesses